Becoming Customer-Centric, for Davids and Goliaths
While established companies aspire to be customer-obsessed at scale, start-ups are exploiting opportunities to deliver experiences, like Dollar Shave Club or PillPack, and creating billions in new value. Why were those success stories from start-ups and not from the established companies? And how can you spot and solve those opportunities, even in categories that look well-tilled? Whether you’re a Goliath looking for “Goliath’s Revenge” or a David planning to disrupt a category, this Innovate New Albany TIGER Talk by strategist and innovation leader Gretchen Goffe will give you an actionable framework to use in your business at a personal and enterprise level.
Date and Time
Friday Apr 8, 2022
12:00 PM - 1:00 PM EDT
Location
LIVESTREAM via Zoom
Fees/Admission
FREE - but please register in advance to receive Zoom link
Website
Contact Information
Neil Collins
Leader, Innovate New Albany
614-315-3357
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